Culture is Innovation's Secret Sauce

No surprises here - culture is a fundamental determinant of a creative enterprise. Despite what you may have heard, culture is not an immovable object over which we have no control. It can be changed and shaped. Adopting some guiding principles and core values for the organisation is a great place to start. So what core values shape an innovative powerhouse like IDEO? Check out the Slideshare presentation below to find out.